Energy Decision Intelligence: Accelerating Transformative Energy Decisions 

Energy Decision Intelligence preserves the rigor of traditional modeling and analytics, while applying AI to improve speed, accessibility, and scalability across the full energy decision lifecycle. 

Energy Decision Intelligence: A New Approach to Making Intelligent Energy Decisions

Energy Has Changed, The Systems Behind It Haven’t

The energy system is changing faster than most organizations can keep up with. Renewable integration, electrification, extreme weather, policy shifts, and surging load from data centers are reshaping supply and demand in real time. In 2024 alone, 45 GW of new renewable and storage capacity came online across North America. More than 2.2 terawatts of additional projects are waiting in interconnection queues — nearly double the total installed capacity of the U.S. grid today.

Capital decisions are larger, more complex, and must be made more quickly than at any point in industry history.

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The Risk: Slow Analysis Results in Misinformed or Costly Energy Decisions  

Every day that analysis falls behind the market is a day that capital decisions are made on outdated assumptions — and the consequences compound across the entire organization. An Integrated Resource Plan (IRP) could take months. By the time a study is complete, market conditions have already shifted, and the assumptions may no longer reflect the market’s reality.

When studies and analysis fall behind, the consequences can be severe. In 2024, NERC identified poor modeling as a direct cause of sub-optimal planning and operator practices and recorded 27 weather-related events which each exceeded $1 billion in losses. There were similar consequences in 2021 when inadequate scenario modeling contributed to an estimated $80–130 billion in losses and at least 210 deaths during Winter Storm Uri. In Europe, the April 2025 blackout across Spain and Portugal — the most serious incident on the European power system in over 20 years — was a stark reminder of the complexity of the grid and the consequences of inadequate planning.

Modeling and analysis are critical, but when they fail to keep pace, decision makers lose confidence in them, and influence erodes. This is all happening while study queues lengthen, new use cases pile onto workflows built for a different era, and analysts and operators are asked to deliver more with the same resources. The modeling, analytics and operational systems meant to inform critical energy decisions were not built for this era.

The Transformation: Energy Decision Intelligence 

The pace of energy decisions has outrun the systems built to support them. Energy Decision Intelligence closes that gap, bringing AI that’s purpose-built for energy systems to the full decision lifecycle. 

It transforms how energy decisions are made with:  

  • Faster decisions, without the wait: reducing modeling and analysis cycles from months to days, delivering more initiatives on time
  • More analysis, more rigor: enabling more scenarios and deeper analysis without proportional increases in headcount
  • One version of the truth: connecting long-range planning, market analysis, and real-time operations around a single source of truth
  • Answers where decisions get made: delivering trusted outputs directly to the people who need them, when they need them

The decisions themselves haven't changed. What's changed is the speed, scale, and accessibility of the intelligence behind them, without sacrificing the analytical rigor those decisions demand.  

Built on the Foundation You Trust: The Energy Exemplar Difference

When the decisions are worth billions, the analysis behind them has to be defensible. Not all AI in energy can deliver that — the difference comes down to the foundation it's built on. Generic AI tools can generate answers quickly, but they cannot provide answers that are defensible, production-grade, or trustworthy for billion-dollar energy decisions.

Energy Decision Intelligence, as delivered by Energy Exemplar, is built on a proven portfolio of trusted energy products — including the PLEXOS® platform, Adapt2 and Aurora. Our delivery of Energy Decision Intelligence is designed as a foundation for transformation across the full energy decision workflow, not a set of AI features bolted onto other tools.

 

That foundation is what makes the difference:

Fundamental, Physics-Based Modeling

PLEXOS® is built on mathematical rigor and physics-based simulation of energy systems, not statistical approximations or market-average assumptions. The analytical foundation behind the AI is the same one used to make real decisions in energy markets worldwide.

Integrated, Multi-Commodity Intelligence

Energy systems don't operate in silos, and neither should your models. PLEXOS® captures the interdependencies of power, gas, hydrogen, storage, and water, delivering a system-level, single source of truth that single-commodity tools cannot replicate.

Trusted by the Energy Industry, Proven at Scale

More than 700 organizations across 90+ countries — including ISOs, utilities, renewable developers, traders, and heavy industry — rely on PLEXOS® for their highest-stakes planning and investment decisions. When AI is layered on top of this foundation, it inherits decades of validation.

AI With Purpose, Not Hype

Speed is not enough when it comes to the application of AI in the energy sector, and applying a generic LLM to energy problems won’t suffice. Accuracy, defensibility, and trust are required. Energy Decision Intelligence, as delivered by Energy Exemplar, leverages AI that is purpose-built for energy optimization. Every capability is designed to accelerate and scale the modeling and analytic workflows your teams already rely on.

Built by Energy and Modeling Experts

Behind Energy Exemplar's products is a team with deep expertise in both energy systems and quantitative modeling. That expertise shapes every product decision, ensuring that speed and accessibility never come at the cost of analytical integrity.

AI is powerful. Energy Exemplar makes it trustworthy.

See Energy Decision Intelligence in Action 

See How Energy Decision Intelligence Works in Your Modeling Workflow

 

The Transformative Power of Energy Decision Intelligence 

Energy Decision Intelligence changes how organizations plan, invest, and operate across the energy system. 

Faster, Better Capital Decisions 

When new policies, demand shifts, or supply disruptions reshape the energy system, organizations need to know what it means for their business immediately, not weeks down the road. Energy Decision Intelligence compresses the time from question to answer, so that when a senior executive asks for a new scenario, the analysis is available before the decision window closes. Reduce the risk of acting on outdated assumptions and allocate capital with greater confidence.

More Options Evaluated Before Investing  

Most organizations can only afford to rigorously analyze their biggest investments, leaving smaller decisions to instinct and assumption. Energy Decision Intelligence changes that. Consider what becomes possible with a typical Integrated Resource Plan: rather than producing eight scenarios before a regulatory filing deadline, a team enabled by Energy Decision Intelligence can work toward producing 40 — stress-testing more options before committing capital, compressing weeks of effort into days, and delivering a markedly higher quality study. Decisions that were previously made on instinct can increasingly be made on evidence.

Answers in the Hands of Decision Makers  

High-stakes energy decisions like capital allocation, resource planning, regulatory filings, and board-level strategy demand analysis that is rigorous, current, and accessible. However, too often, modeling outputs arrive too late to influence the decision, leaving executives with outdated summaries instead of the full picture.

Energy Decision Intelligence changes this by delivering trusted energy market intelligence directly to the people who need it when they need it. Executives and business unit leaders can interrogate outputs in plain language, stress test assumptions before committing capital, and walk into board and regulator conversations with defensible, consistent analysis behind every position — without waiting weeks for answers or routing every question through a modeling team.

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Energy Decision Intelligence for Your Role 

Energy Decision Intelligence is built for every role navigating the demands of a faster, more complex energy system: from the analysts running the models to the executives making billion-dollar decisions.   
Decision Makers
Analysts and Modelers
Organizations Without In-House Modeling Teams

High-stakes capital decisions can't wait weeks for analysis. Yet modeling capacity is limited, use cases are siloed, and only the largest investments typically receive deep, rigorous analysis.

Energy Decision Intelligence changes this — empowering decision makers to evaluate more decisions, not just the highest-priority ones; stress-test more scenarios before committing capital and access trusted modeling outputs directly, in plain language, without routing every question through a modeling team. The result is faster decisions, made with greater confidence and less risk of acting on incomplete or outdated analysis.

Manage risk with defensible, consistent modeling across the organization, drive consensus with every team working from the same trusted framework and get there without waiting weeks for answers.

Analysts and modelers are being asked to run more scenarios, answer to more stakeholders, and deliver on tighter timelines. Energy Decision Intelligence automates the work that consumes modeler and analyst time, freeing you to focus on what defines value: designing scenarios, interpreting results, and advising on strategy. The measure of success isn't hours saved per study; it's how many initiatives your team can deliver on time.

Shift from model builder to strategic contributor.

You don't need a modeling department to make decisions with modeling-grade rigor. Energy Decision Intelligence delivers the same robust, defensible outputs of production-grade PLEXOS® modeling — built on the same models regulators and system operators already accept — in a format built for accessibility. The same trusted modeling foundation, scaled by AI.  

Energy Decision Intelligence: Hear it From Our Leaders 

Energy Exemplar’s CEO, David Wilson and President and COO, Prajval Parthasarathy explain why the energy industry's approach to modeling and decision making must change, and what Energy Decision Intelligence makes possible.
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“Energy Decision Intelligence is bringing the power of AI to the credibility of PLEXOS® models, enabling decisions to be made at a pace that was never possible before.”

David Wilson

CEO, Energy Exemplar
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“If you have $10 billion in capital expenditure today and $100 billion tomorrow, what does that mean for the teams responsible for resource planning and policy? The pace of decision making cannot keep up using traditional approaches — and that's precisely what Energy Decision Intelligence is designed to solve."

Prajval Parthasarathy

President & COO, Energy Exemplar

Energy Decision Intelligence in Action 

Energy Decision Intelligence comes to life through a portfolio of AI-powered capabilities built on the PLEXOS® platform—designed to accelerate and scale the decision workflows your teams rely on today.

 

Within Your Modeling workflow: PLEXOS® Intelligence

AI capabilities embedded directly into the PLEXOS® environment. Helping teams move faster without changing how they work.

Accelerate modeling workflows without sacrificing rigor

 

For Daily Market Decisions: PLEXOS® Pulse

Fundamental power price forecasts delivered through a simple AI interface.

  • Built on the same PLEXOS® engine used by 700+ organizations worldwide
  • Grounded in fundamentals: generation, constraints, and cross-border flows
  • No in-house modeling required
  • Energy Exemplar’s modeling experts update the model on a recurring basis

Get a calibrated, explainable view of the market, every morning

 

What’s Next: PLEXOS ® AI Studio (coming soon)  

Build, deploy, and scale AI-powered energy workflows tailored to your organization.

Extend Energy Decision Intelligence across your entire decision environment.

Energy Decision Intelligence Resources

The Industry Has a Problem: Energy Decision Intelligence is the Answer

The energy system isn't slowing down. Your decision-making infrastructure shouldn't have to either.

Read more in our blog
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Learn More About Energy Decision Intelligence on our YouTube

Check out our library of Energy Decision Intelligence resources on YouTube.

Watch Now

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Ready to make faster, more confident energy decisions? Talk to our team about what Energy Decision Intelligence means for your organization. 

 

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