Gabriela Flores

Gabriela Flores is the Director of Global GTM and Content at Energy Exemplar, where she leads global go-to-market strategy and content development for solutions across energy markets. She has spent her career in B2B SaaS in the energy industry, with a focus on product marketing disciplines including positioning, messaging, and translating complex capabilities into market-facing narratives. Passionate about energy systems and market dynamics, Gabriela specializes in making technical concepts accessible and actionable for energy professionals.

Gabriela Flores

Gabriela Flores is the Director of Global GTM and Content at Energy Exemplar, where she leads global go-to-market strategy and content development for solutions across energy markets. She has spent her career in B2B SaaS in the energy industry, with a focus on product marketing disciplines including positioning, messaging, and translating complex capabilities into market-facing narratives. Passionate about energy systems and market dynamics, Gabriela specializes in making technical concepts accessible and actionable for energy professionals.

3 min read

Energy Modeling Insight Without Building a Modeling Team

How many organizations are making high-stakes energy decisions without the modeling insight to back them up?

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3 min read

The Energy Decisions You're Making Without the Analysis to Back Them

How many decisions did you and your organization make last year without the analysis to fully support them? It's not a rhetorical question. Most...

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4 min read

How AI Changes the Energy Modeling Workflow

What work takes energy modelers away from high-value analysis? Energy modelers and analysts are deeply skilled professionals with critical roles:...

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5 min read

When Energy Analysis Falls Behind, Decisions Run on Instinct

Capital is flowing faster than ever. The systems built to inform how we deploy it haven’t kept up. It’s time for a new approach.

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3 min read

How Utilities Can Plan for the Data Center Boom

Data centers are reshaping electricity planning in North America. Driven by rapid growth in hyperscale computing, AI workloads, and cloud...

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Trader with multiple screens.

3 min read

What European Power Traders Trust for Price Forecasting

Until recently, European power prices were predictable. That’s because electricity demand was relatively flat, and power generation came primarily...

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4 min read

Siting for Success: Three Essential Analyses for Renewable Energy Developers

Originally published on Utility Dive on April14, 2025. Driven by increased data center demand and the electrification of transportation and home...

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2 min read

How Data Center Developers Can Optimize Energy Strategy with PLEXOS®

Why do data centers need a more proactive energy strategy? As data centers become increasingly central to global digital infrastructure, their energy...

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2 min read

How Data Centers Can Plan for Growing Energy Demand

Why does data-center growth create a power-planning challenge? The digital economy is expanding at an unprecedented rate. Cloud computing, artificial...

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