Gabriela Flores

Gabriela Flores is the Director of Global GTM and Content at Energy Exemplar, where she leads global go-to-market strategy and content development for solutions across energy markets. She has spent her career in B2B SaaS in the energy industry, with a focus on product marketing disciplines including positioning, messaging, and translating complex capabilities into market-facing narratives. Passionate about energy systems and market dynamics, Gabriela specializes in making technical concepts accessible and actionable for energy professionals.

Gabriela Flores

Gabriela Flores is the Director of Global GTM and Content at Energy Exemplar, where she leads global go-to-market strategy and content development for solutions across energy markets. She has spent her career in B2B SaaS in the energy industry, with a focus on product marketing disciplines including positioning, messaging, and translating complex capabilities into market-facing narratives. Passionate about energy systems and market dynamics, Gabriela specializes in making technical concepts accessible and actionable for energy professionals.

5 min read

The Industry Has a Problem: Energy Decision Intelligence is the Answer

Capital is flowing faster than ever. The systems built to inform how we deploy it haven’t kept up. It’s time for a new approach. The energy industry is undergoing a period of significant change, with unprecedented scale, and capital. Global energy...

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3 min read

Powering the Digital Surge: How Utilities Can Stay Ahead of the Data Center Boom with PLEXOS®

Data centers are reshaping electricity planning in North America. Driven by rapid growth in hyperscale computing, AI workloads, and cloud...

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Trader with multiple screens.

3 min read

The Forecasting Tools Traders Trust: Lessons from a European Energy Market Survey

Until recently, European power prices were predictable. That’s because electricity demand was relatively flat, and power generation came primarily...

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4 min read

Siting for success: 3 essential analyses for renewable energy developers

Originally published on Utility Dive on April14, 2025. Driven by increased data center demand and the electrification of transportation and home...

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2 min read

How Data Centers can Optimize Energy Strategy with PLEXOS®

Why Data Centers Need Smarter Energy Planning

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